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FEIG Electronics Joins Global RAIN RFID Alliance to Help Promote Awareness

RAIN RFID Alliance

RAIN RFID Alliance

FEIG Electronics, a leading global supplier of radio frequency identification (RFID) readers and antennas, announced that the company has joined the RAIN RFID Alliance. RAIN is an industry alliance to promote awareness, education and initiatives to accelerate UHF RFID growth and adoption in business and consumer applications worldwide.

A pioneer in RFID technology, FEIG is one of just a few global suppliers offering RFID readers and antennas for all three standard operating frequency ranges: LF, HF and UHF. Through its participation in the RAIN Alliance, FEIG will have the opportunity to use the RAIN RFID logo, helping prospective customers to more easily identify compatible products.

“RAIN will become the equivalent of the Wi-Fi Alliance or the Bluetooth Special Interest Group, devoted entirely to the UHF RFID arena” said Steve Halliday, president of RAIN. “Although we will have input into the standardization arena, we will mostly concentrate on interoperability of the various products and marketing of the technology.”

“As a provider of unrivalled solutions for a variety of specialized applications, FEIG is a proud member of many trusted organizations related to RFID,” said Frithjof Walk, president, FEIG ELECTRONICS, Inc. “With the RAIN Alliance, we see an opportunity to fulfill the need for an authoritative, international cooperation among leading innovators to further advance the Internet of Things ecosystem.” RAIN is affiliated with the Association for Automatic Identification and Mobility. The newly elected Board of Directors for RAIN includes representatives from industry leaders such as Google, Impinj, Intel and Smartrac.

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